Resources

A tool to cost-effectively disseminate public health campaign materials.

In February 2022, Vital Strategies and China CDC, with the endorsement of the National Health Commission, launched a new national anti-cigarette gift giving campaign to increase knowledge of the harms of smoking and exposure to secondhand smoke and to actively discourage the practice of giving cigarettes as gifts to family and friends for Chinese New Year.

In February 2022, Vital Strategies and China CDC, with the endorsement of the National Health Commission, launched a new national anti-cigarette gift giving campaign to increase knowledge of the harms of smoking and exposure to secondhand smoke and to actively discourage the practice of giving cigarettes as gifts to family and friends for Chinese New Year.

For the 2022 Winter Olympics, Vital Strategies worked with the National Health Commission and the Beijing CDC to develop a media campaign advocating for smoke-free spaces and smoke-free policies.

A tool to refine and improve creative materials on digital media platforms.

This PSA ran in Hangzhou in early 2022 to increase awareness of the city's newly enacted smoke-free law and promote compliance with the law.

This PSA ran in Hangzhou in early 2022 to increase awareness of the city's newly enacted smoke-free law and promote compliance with the law.