Shanghai, China – Seat-belts – Pizza Shanghai’s campaign to encourage seat-belt use, “Pizza,” launched in 2017 and emphasizes the importance of seat-belt use by all vehicle occupants, especially front and back…
Press Room Vital Strategies Supports Shanghai Road Safety Efforts Shanghai’s campaign will run through November and focus on seat belts as a life-saving mechanism that can dramatically reduce the likelihood of death and injury in a crash. The public service announcement (PSA) for the campaign conveys the message, “seat belts save lives for drivers and passengers, always wear a seat belt.”
Campaigns China – Tobacco Control – Clinical (Home) In December 2012, in collaboration with WHO China, Vital Strategies produced three adaptations of the California Clinical ad concept, which tested in China. The adapted ads…
Campaigns China – Tobacco Control – Cigarettes Are Eating Your Baby Alive Adapted from an original ad by the New York City Department of Health and Mental Hygiene to support a smoke-free campaign by the Beijing Municipal…
Campaigns China – Tobacco Control – Sponge China’s first-ever graphic tobacco control campaign first aired by Beijing Municipal Health Bureau in January 2009. Adapted from an original ad by the Australian Cancer…
Campaigns China – Giving Cigarettes is Giving Harm (Body Bag) A 2009 and 2010 campaign effort which graphically illustrates the dangers of smoking within the context of the cigarette gift giving practice around Spring Festival.
Campaigns China – Tobacco Control – Second Hand Smoke Secondhand smoke aimed to discourage people from smoking around colleagues and loved ones in offices, elevators, schools, cars, restaurants and other public places, due to…
Campaigns China – Bubblewrap Beijing Municipal Health Bureau’s second graphic campaign effort, aired in December 2009. Adapted from an original ad by the Australian Cancer Institute NSW, this ad…
Campaigns China – Giving Cigarettes is Giving Harm (Wreath) A 2009 and 2010 campaign effort which graphically illustrates the dangers of smoking within the context of the cigarette gift giving practice around Spring Festival.
Press Room The escalating health and economic cost of tobacco use in China can be prevented Progress to reduce smoking in China would reduce the total global burden of tobacco