In December 2012, in collaboration with WHO China, Vital Strategies produced three adaptations of the California Clinical ad concept, which tested in China. The adapted ads depicted office, restaurant, and in-home settings, and carried end-frame messages from China MOH’s White Paper on Tobacco Health Harms and a national cessation hotline number.
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Actionable AI: Building Health Systems for Public Health Impact
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Ghana – Road Safety – Reconstruction
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