Road Safety Vital Strategies is an implementing partner of the Bloomberg Philanthropies Initiative for Global Road Safety (BIGRS), a consortium carrying out proven road safety interventions in 15 countries and up to 30 cities around the world.
Tobacco Control Tobacco could kill a billion people this century. Vital Strategies Tobacco Control Program has worked in 41 countries to deliver evidence-based campaigns and build local capacity to raise awareness about the dangers of tobacco and e-cigarettes. Our campaigns support policy goals such as smoke-free workplaces and tobacco tax increases. Recently, we also focused on encouraging quitting during COVID-19 because smoking increases the risk of a deadly infection.
Press Room Anti-Smoking TV Campaign Will Reach More Than 100 Million Viewers in China A groundbreaking national media campaign underway in China, featuring the harrowing testimony of a former smoker, is expected to reach more than 100 million TV viewers in the world’s largest cigarette market.
Campaigns China – Tobacco Control – Tobacco Breaks Hearts This campaign features testimonials from tobacco users and doctors.
Vital Stories If These Roads Could Talk: Eight Cities Honor Victims of Road Crashes on World Day of Remembrance From art installations in Bogotá, Colombia, to citywide billboard campaigns in Mumbai, India, 8 cities called for more action on road traffic crash prevention on World Day of Remembrance for Road Traffic Victims.
Press Room Xi’an’s strong, new smoke-free law will protect 12 million citizens Ten cities in China have now implemented 100 percent smoke-free laws. Their combined population means that more than 100 million people are now covered by this important health policy.
Campaigns China – Tobacco Control – Li Xiang The campaign is a testimonial about the health harms of tobacco use and smoking.
Vital Stories Four Partnership Cities Mark World No Tobacco Day with Anti-Smoking Drives, Snappy Slogans and Lots of Hearts Rio de Janeiro, Brazil; Bengaluru, India; Bandung, Indonesia; and Shenzhen, China took advantage of the annual World Health Organization (WHO) awareness day to launch Partnership-supported activities and boost public support.
Press Room Shanghai Promotes E-Bike Helmet Use with New Campaign Powered two- and three-wheeled vehicles, including e-bikes, account for more than 286,000 deaths each year globally – about 23 percent of all road traffic fatalities.
Campaigns Shanghai, China – E-bike Helmets – Consequences Shanghai unveiled the mass media campaign, “Consequences,” in 2018 to increase e-bike helmet use and to advocate for a national helmet regulation…