Publications Selling Death on Social Media: How Bidis Are Reaching Consumers Online India’s homegrown bidi industry is notoriously unregulated and is extending its reach into another space often lacking in oversight: social media. This report explores how and through which social media platforms bidis are marketed to consumers.
Press Room Vital Strategies Launches First-of-Its-Kind Digital Crowdsourcing Tool To Monitor Tobacco Marketing in India The new TERM platform exposes ads targeting youth, skirting of advertising, promotions and sponsorship restrictions in India.
Press Room As COVID-19 Underscores Tobacco Threat, the Public Can Counter Tobacco Marketing in India With a New Digital Crowdsourcing Tool As the tobacco industry targets a new generation of users, a new platform—TERM—can help identify tobacco marketing in India.
Expert Q&A Vital Stories New Research Underscores That Childhood Stunting From Air Pollution is a Global Health Threat The relationship between air pollution and child stunting has been largely overlooked but new research offers updated evidence on the link. We spoke to Vivian Pun, epidemiologist in Vital Strategies' Environmental Health division and author on the new paper, to learn more about what the team found.
Publications Tuberculosis and Tobacco Integration: Public Education Resources This white paper and communications toolkit provides insights into tested campaign concepts and messages that encourage behavior change in relation to TB prevention and treatment, and ready to use materials for spreading awareness on the link between TB and tobacco.
Case Studies Tobacco Control Case Study: India Vital Strategies’ team and Sunita Tomar, from Madhya Pradesh, India, worked on an anti-tobacco campaign to warn others about the deadly harms of smokeless tobacco.
Partnership for Healthy Cities With a majority of the world’s population now living in urban settings, cities are uniquely positioned to transform the fight against noncommunicable diseases (NCDs) and injuries by implementing policies to significantly reduce exposure to risk factors. The COVID-19 pandemic has highlighted the transformative role of urban public health leadership to save lives.
Publications Through the Smokescreen: Public Knowledge and Attitudes on Air Quality and Its Health Impacts in India “Through the Smokescreen,” a report by Vital Strategies, reveals poor public understanding of the major sources of air pollution and priority clean air solutions in India.
Vital Stories From Bogotá to Accra: Cities Honor Loved Ones Lost on World Day of Remembrance for Road Traffic Victims On World Day of Remembrance for Road Traffic Victims, Bogotá and other cities joins the global community in honoring loved ones lost and recognizing that no death on the road is acceptable.
Press Mentions Nation WHO offers guidance and tools for urban leaders to tackle the leading causes of death in cities DailyHunt: The initiatives cited in the report are similar to those implemented under the Partnership for Healthy Cities initiative, a joint WHO, Bloomberg Philanthropies and Vital Strategies initiative that brings over 50 cities together to share policies and plans on tackling NCDs and injuries.