Publications Effectiveness of Mass Media Campaigns in Reducing Smoking and Smoking-Related Deaths in High-, Middle- and Low-Income Countries Tobacco control mass media campaigns (MMCs) have been proven to be effective in reducing tobacco use and in preventing initiation. To support global tobacco control…
Publications Trouble Brewing – Making the Case for Alcohol Policy The report lays out the burden of alcohol, identifies the most important interventions governments can take, and describes the influence and threats to alcohol policy that come from the alcohol industry.
Publications Air Pollution: A Threat to Children’s Health in Indonesia 91% of the world’s population lives in areas where outdoor particle pollution levels are higher than guidelines established by WHO. Read the briefing from the…
Publications Vital Strategies Scientific Publications 2017 See a list of scientific publications by our staff from 2017.
Publications “Fool Me Twice” – An NCD Advocacy Report Multinational food, soda and alcohol giants are employing the same tactics that made tobacco a pariah in the global public health conversation nearly two decades…
Publications Sustainable Funding Mechanisms for Population-Level Tobacco Control Communication Programs One essential way for countries to combat tobacco is through high-reach, effective campaigns on media platforms that reach large populations such as television and radio, and, increasingly, mobile and social media.This paper looks at how countries can sustainably fund campaigns.
Publications Evaluation of Tobacco Free Film and Television Policy in India This paper looks at the effectiveness of India's Film Rule which requires theaters and TV stations to show anti-tobacco messages whenever tobacco use is depicted in films.
Publications Vital Strategies Scientific Publications 2016 See a list of scientific publications by our staff from 2016.
Publications New Delhi’s Air Pollution: Letter to the Editor New Delhi’s air pollution emergency is a problem with a solution. New York City found it after decades of pollution rivaling that of the Indian city and other global metropolises through staunch local controls and the Clean Air Act of 1970.
Publications Efficiencies In Targeting Young Adult Audience Segments In Tobacco Control Mass Media Campaigns Murukutla, N., Turk, T., Mullin S., Saradhi, R. (under review). Efficiencies In Targeting Young Adult Audience Segments In Tobacco Control Mass Media Campaigns aimed at Smokeless Tobacco: Evidence from India.