Campaigns India – Tobacco Control – Sponge (Bengali) The iconic Sponge ad, first created in Australia in 1978 and still used throughout the world because the simple, graphic ads has been shown to…
Campaigns India – Tobacco Control – Dhuan (Bengali) The PSA is part of a campaign encouraging people not to smoke around others.
Campaigns India – Child (Bengali) This PSA tells the story of young daughter who is unhappy because her father smokes at home. When he realizes he is hurting his wife…
Campaigns India – Baby Alive (Hindi) Cigarettes Are Eating Your Baby Alive, is based on a concept that was originally developed by the New York City Department of Health & Mental…
Campaigns Ukraine – Cigarettes Are Eating You Alive Cigarettes Are Eating You Alive graphically shows that smoking causes damage to nearly every vital organ and tissue of the body.
Campaigns Ukraine – Tobacco Control – Doctors This PSA focused on doctors as they explained the risk of heart and lung damage caused to their smoking patients.
Campaigns Russia – Tobacco Control – Sponge The campaign used Sponge, an ad that was first developed in Australia and was shown to be effective in pre-tests in Russia done in 2008.
Campaigns Russia – Tobacco Control – Bubblewrap Bubblewrap was originally created in Australia.The ad graphically depicts how cigarettes eat away at the lungs of a smoker.
Campaigns Russia – Tobacco Control – All Cigarettes Are Toxic (Russian) This public service announcement emphasizes the fact that all cigarettes are toxic, regardless of whether they are labelled Light or Mild.
Campaigns Moscow – Cigarettes Are Eating Your Baby Alive Cigarettes Are Eating Your Baby Alive, is based on a concept that was originally developed by the New York City Department of Health & Mental…