Vital Stories

Vital Stories is a blog that covers topics of interest from our work. It includes commentary from our leadership program staff, and external partners.

July 3, 2014

An Appeal on Behalf of the People of Cameroon

A year ago, on July 4th, The Ministry of Heath Cameroon launched a mass media campaign to support tobacco control reform and educate the public about the harmful effects of tobacco.

July 2, 2014

Integrated Mass Media Campaign Launched in Shenzhen, China

General Director of Shenzhen NCD, Professor Yang Yingzhou, chairing the press launch.

June 19, 2014

My Name is Rennie and I have an NCD

We joins hundreds of other participants at the United Nations observing and participating in the UN Civil Society Informal Interactive Hearing on Non-Communicable Diseases (NCDs), tasked with discussing the achievements and gaps in the international approach to NCDs.

February 18, 2014

Tobacco Control in China: the Time has Come

We just completed an annual partner meeting of the Bloomberg Initiative to Reduce Tobacco Use in Beijing, and closed the meeting with a renewed sense of optimism about the progress made in the past year, and ways in which we can all help to move things even further along in 2014.

June 24, 2013

Five Minutes on Leadership

Rebecca Perl, Vital Strategies Associate Director of Communications and Special Projects, was asked to give a short talk on the qualities of leadership to international tobacco control advocates at the Johns Hopkins School of Public Health on June 3rd. The group was in Baltimore for a two-week training. The transcript is published here.

May 2, 2013

Top Hits from the World Social Marketing Conference in Toronto

Rescue Social Change Group’s thoughtful founder, Jeff Jordan, led a keynote session that illustrated the difference between two connected, but separate strategies; commercial and social branding. His theory: When legislative and financial interventions have stagnated, and declines in smoking rates among specific populations (such as 20 to 25 year olds) fail to decrease in places like California, he calls in a creation called Commune.

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