Bubblewrap was originally created in Australia.The ad graphically depicts how cigarettes eat away at the lungs of a smoker. It was found to be effective in a message testing protocol in Russia in 2008. It was adapted for use in Samara in 2009 and was linked to a annual international Smoke-out day in November.
Recent Videos
Ghana – Road Safety – Stop Speeding
Karnataka, India – Road Safety – Helmet: Consequences
Indonesia – Tobacco Control – Story of Agus Dadam
Reflecting on 2023
Ethiopia – Road Safety – Esmlealem’s Story
Argentina – Road Safety – Slow down. Someone is always waiting for you.
India – Road Safety – The High Cost of Speeding: Story of Purushottama, Geethamma & Family
India – Road Safety – Speeding Can Cost a Family its Future: Story of Narkars
Mexico – Road Safety – Don’t risk it
Public Launch of U.N. Special Rapporteur on the Right to Health, Dr. Tlaleng Mofokeng’s, thematic report, “Food, nutrition and the right to health”