A campaign on alcohol’s effect on family violence ran on social media and buses across Mexico and reached nearly 25 million people. The campaign run by RESET Alcohol partner, El Poder del Consumidor, touched a nerve – spreading quickly across social media with almost one million views in a week and generated nearly 100 stories in the media. The campaign in three phases graphically depicts how alcohol contributes to violence against women and its effects on children.
Recent Videos
Colombia – Road Safety – Slow Down for Christmas
Brazil – Road Safety – Do what you have to do without speeding
Kenya – Road Safety – Slow Down, Speeding Ruins Lives (Mary’s Story)
Kenya – Road Safety – Slow Down, Speeding Ruins Lives (Ruth’s Story)
Malaysia – Road Safety – The Story of Mr. Syafique
India – Road Safety – Motorcycle Reconstruction
Ecuador – Road Safety – Every life matters, slow down
Brazil – RESET Alcohol – “Dose of reality” – Opinion makers
Brazil – RESET Alcohol – “Dose of reality” – Senators
Mexico – Alcohol Policy – Alcohol harms the ones you love the most – Girl