Publications

Turk, T., Murukutla, N., Gupta, S., Kaur, J., Mullin, S., Saradhi, R. Addressing social inequalities in smokeless tobacco consumption through the implementation of a social marketing campaign and other synergistic elements in India. Cancer Causes Control. 2012 Mar;23 Suppl 1:81-90.

Mullin, S, Prasad, V., Kaur. J., Turk, T. Increasing Evidence for the Efficacy of Tobacco Control Mass Media Communication Programming in Low- and Middle-Income Countries, J of Health Communication, vol. 16, supplement 2, 2011

Wakefield, M., Bayly, M., Durkin, S., Cotter, T., Mullin, S., Warne, C., for the International Anti-Tobacco Advertisement Rating Study Team. Smokers' responses to television advertisements about the serious harms of tobacco use: pre-testing results from 10 low- to middle-income countries. Tob Control 2011;tobaccocontrol-2011-050171Published Online First: 12 October 2011 doi:10.1136/tobaccocontrol-2011-050171

Mullin, S. Global anti-smoking campaigns urgently needed, The Lancet, Online First July 8 2011

Perl, R., Stebenkova, L., Morozova, I., Murukutla, N., Kochetova, V., Kotov, A., Voylokova, T., Baskakova, J. (October 2011). Mass media campaigns within reach: effective efforts with limited resources in Russia's capital city. Tobacco Control 2011;20:439-441 Published Online First: 18 June 2011 doi:10.1136/tc.2010.041269

Murukutla, N., Turk, T., Prasad, C.V.S., Saradhi, R., Kaur, J., Gupta, S., Mullin, S., Ram, F., Gupta, P., Wakefield, M. (2011) Results of a national mass media campaign in India to warn against the dangers of smokeless tobacco consumption. Tobacco Control 2011; tc.2010.039438Published Online First: 20 April 2011 doi:10.1136/tc.2010.039438

Tuberculosis is a global killer, claiming the lives of more than two million people annually and sickening millions more. Tobacco plays an enormous role in that calamity.

Thrasher, J.F., Huang, L., PÌ©rez-HernÌÁndez, R., Niederdeppe, J., Arillo-SantillÌÁn, E., Alday, J. (Feb. 2011) Evaluation of a social marketing campaign to support Mexico City's comprehensive smoke-free law. Am J Public Health;101(2):328-35.

Well over three billion people, half of those who dwell on earth, cook daily with biomass fuels, which include firewood, twigs and grass, crop residue, and animal dung. These energy sources are cheap and readily available in the mostly poor and rural regions where they are widely used. But they are inefficient and highly polluting, and the evidence of their destructive impact on human health is overwhelming.

Raising the specific tax to 3.10 TL per pack and the ad valorem tax to 65% will lead 0.9 million current smokers to quit and prevent 0.7 million young people from initiating smoking, preventing 0.5 illion premature deaths among Turkey‰Ûªs population. Further, it would generate an additional 4.1 illion TL in tax revenue.