Publications

Hamill S, Tahir T, Murukutla N, Ghamrawy M, Mullin S. I "like" MPOWER: using Facebook, online ads and new media to mobilise tobacco control communities in low-income and middle-income countries. Tob Control 2013;0:1‰ÛÒ7. doi:10.1136/tobaccocontrol-2012-050946

Thrasher, J.F., Murukutla, N., PÌ©rez-HernÌÁndez, R., Alday, J., Arillo-SantillÌÁn, E., Cedillo C, Gutierrez, J.P. Linking mass media campaigns to pictorial warning labels on cigarette packages: An evaluation of impacts among Mexican smokers. Tobacco Control doi:10.1136/tobaccocontrol-2011-050282

Mullin, S. Chapter 13 Risk and Crisis Communication: Practical Advice for Responding to Mass Fatality Events. Death in Large Numbers, The Science, Policy and Management of Mass Fatality Events, Gursky, E, Farinelli, M, editors. publisher AMA, 2012.

Turk, T., Murukutla, N., Gupta, S., Kaur, J., Mullin, S., Saradhi, R. Addressing social inequalities in smokeless tobacco consumption through the implementation of a social marketing campaign and other synergistic elements in India. Cancer Causes Control. 2012 Mar;23 Suppl 1:81-90.

Mullin, S, Prasad, V., Kaur. J., Turk, T. Increasing Evidence for the Efficacy of Tobacco Control Mass Media Communication Programming in Low- and Middle-Income Countries, J of Health Communication, vol. 16, supplement 2, 2011

Wakefield, M., Bayly, M., Durkin, S., Cotter, T., Mullin, S., Warne, C., for the International Anti-Tobacco Advertisement Rating Study Team. Smokers' responses to television advertisements about the serious harms of tobacco use: pre-testing results from 10 low- to middle-income countries. Tob Control 2011;tobaccocontrol-2011-050171Published Online First: 12 October 2011 doi:10.1136/tobaccocontrol-2011-050171

Mullin, S. Global anti-smoking campaigns urgently needed, The Lancet, Online First July 8 2011

Perl, R., Stebenkova, L., Morozova, I., Murukutla, N., Kochetova, V., Kotov, A., Voylokova, T., Baskakova, J. (October 2011). Mass media campaigns within reach: effective efforts with limited resources in Russia's capital city. Tobacco Control 2011;20:439-441 Published Online First: 18 June 2011 doi:10.1136/tc.2010.041269

Murukutla, N., Turk, T., Prasad, C.V.S., Saradhi, R., Kaur, J., Gupta, S., Mullin, S., Ram, F., Gupta, P., Wakefield, M. (2011) Results of a national mass media campaign in India to warn against the dangers of smokeless tobacco consumption. Tobacco Control 2011; tc.2010.039438Published Online First: 20 April 2011 doi:10.1136/tc.2010.039438

Tuberculosis is a global killer, claiming the lives of more than two million people annually and sickening millions more. Tobacco plays an enormous role in that calamity.