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Uruguay’s looks to Stop the Tobacco Industry from Undermining its Tobacco Control Policies

Note: World Lung Foundation united with The Union North America. From January 2016, the combined organization is known as “Vital Strategies.”

(New York, New York) -Today World Lung Foundation joined the tobacco control community in supporting Uruguay's efforts to withstand legal challenges by Philip Morris International against its strong cigarette pack warning laws.

Uruguay requires that 80 percent of the front and back of cigarette packages be covered with graphic, pictorial warnings and also has laws that prohibit against the use of deceptive and misleading terms such as “light” and “low tar.” Philip Morris is attempting to undermine Uruguay's strong pack warning efforts. As a partner in the Bloomberg Initiative to Reduce Tobacco Use, World Lung Foundation stands ready to assist Uruguayan government officials as they mount a counter-offensive to the tobacco industry, and defeat its attempt to reverse Uruguay's progressive tobacco control work.

World Lung Foundation is a partner in Bloomberg Philanthropies' global anti-tobacco initiative along with the International Union Against Tuberculosis and Lung Disease, the Campaign for Tobacco-Free Kids, the Centers for Disease Control and Prevention Foundation, Johns Hopkins Bloomberg School of Public Health, the World Health Organization.