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Tobacco Control
Video Spot

Kenya – Cigarettes Are Eating Your Baby Alive – English

The campaign uses New York City’s Cigarettes Are Eating Your Baby Alive, adapted for Kenya. The ads aired in Swahili and English. The campaign included one month of national TV and radio, as well as poster distribution to health centers and other locations across the country. There is also a quit line featured on the materials to encourage cessation and assist those trying to quit.

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